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Innovation Insights: Fractional Hiring: Lessons from both sides of the table

For seed-to-Series A founders, some of the most critical hiring decisions are who should lead finance, who should own the technology roadmap, and when the business can afford to bring in that expertise.

Fractional hiring is changing that equation, giving lean teams access to CFO and CTO-level expertise without the full-time cost or commitment.

We’re bringing together a founder, a fractional executive, and the co-founder of a fractional hiring platform for a candid look at what actually works, when a business is ready for senior expertise, how these engagements are structured in practice, and honest lessons from where it’s gone wrong. Whether you’re weighing up your first senior hire or already working with fractional talent, you’ll leave with a clearer framework for deciding when to build in-house and when to borrow expertise instead.

The session will focus on:

  • What actually triggers the move from “founder does it all” to bringing in fractional CFO/CTO expertise
  • How fractional engagements really work in practice – scope, cadence, reporting lines, and where the trust gets built
  • The transition point: when and how companies move from fractional to full-time leadership
  • Honest lessons from where fractional hiring has gone wrong, and how to avoid the same mistakes

Agenda

  • 12:00 – 12:05 Welcome and session introduction
  • 12:05 – 12:50 Fractional Hiring: Lessons from both sides of the table
  • 12:50 – 13:00 Q&A and closing remarks

Meet the speakers

Caroline PhillipsCaroline Phillips, Co-Founder, Enki 

Caroline Phillips is co-founder of enki÷, the platform connecting scaling businesses with Fractional CFOs ~ giving resource-constrained start-ups and scale-ups access to senior finance leadership without a full-time hire.

 

 

 

 

Jan BinonJan Binon, Founder, Ariadinc 

Jan is founder of Ariadnic, a fractional and interim CFO practice working with MedTech and biotech companies from seed to Series B across the EU and UK. He held the finance seat through MRM Health’s €55M Series B and Novosanis’s integration into NASDAQ-listed OraSure, and is currently CFO at Belgian biotech Inbiose.

 

 

 

Toby Venning Toby Venning, Founder and CEO, Cross Digital and Elate 

Toby Venning is founder and CEO of Cross Digital and Elate. He hired a fractional CFO before securing his third Innovate UK grant, bringing total awards to £508,081 across £664,388 of projects. These led to Elate, an AI-enabled SaaS platform for UK home care. He shares a founder’s perspective on fractional hiring.

 

 

 

Serena Giaminardi Serena Giaminardi, Head of Programmes and Investment, SETsquared Partnership 

As SETsquared’s Head of Programmes and Investment, Serena works across multiple teams and projects to design and deliver support programmes, pitching competitions, upskilling courses and workshops for students, founders and innovators. She sits on judging panels, mentors entrepreneurs on business model design and testing, and works with clients and key stakeholders to deliver programmes that create real impact.

Before joining SETsquared in 2013, Serena worked for a consultancy firm that specialised in management, marketing and internationalisation, and she was one of the founding members of a commercial start-up in Italy.

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