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Gritty Talent

Mel Rodrigues

“Setting out on the journey to build my company, I knew a lot about the problem I wanted to solve, but very little about how to build the infrastructure and funding to make it happen. For two years now, first through Enterprising Women and now the Breakthrough Bursary, SETsquared has been there by my side.
The mentoring, specialist sessions and pitching opportunities have been invaluable. I now understand the business of business much more thoroughly and feel confident in moving from start-up to scale-up, with the support and toolkit I need to do it well.”

Mel Rodrigues

A trailblazing company bridging TV, talent and technology. They discover, nurture and connect talented people from under-represented groups into the media industry.

Top 3 achievements:

  • Developed an inclusive talent matching platform that not only makes creative talent from under-represented groups more visible to recruiters, but it also moves a key workflow online, reducing the carbon footprint of the process
  • In 2022, it was announced that Channel 4 were partnering with Gritty Talent to build more diverse senior teams within their on-screen and production teams
  • During lockdown, they were awarded £100k from Innovate UK’s Sustainable Innovation fund, enabling Gritty Talent to build their talent-matching MVP, which has won them awards including the Createch Ones to Watch in 2021.

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