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SoftIron Ltd

Norman Fraser

“By locating our HQ at the University of Southampton Science Park we joined a really supportive community of innovation and entrepreneurship, with a deep commitment to nurturing successful businesses.”


Norman Fraser

Founder/Co-founder of Vocalis Group plc (voice technology products), Endava Ltd (IT services), Tricerion Ltd (identity authentication) and SoftIron Ltd (data storage appliances).

Top 3 achievements:

• Took first start-up – Vocalis – to successful IPO on the London stock exchange in its third year.

• Started the first UK-owned company (subsidiary of Endava) in Europe’s poorest country, Moldova, kick-starting the IT industry there which now contributes 10% of GDP.

• SoftIron has invented a completely new approach to large-scale data storage, radically outperforming the state of the art for density, throughput, energy efficiency and cost.

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