Programme Agenda: Entrepreneur’s Workout

Day 1

Welcome

• An introduction to your programme facilitators
• Zoom – principles and practice
• Who are you and what is your business idea?
• What is SETsquared and what is its impact on the UK?
• Introducing Build – Model – Test

Build

• The Marshmallow Challenge – and it’s learnings
• Prototyping
• What we can learn from architects

Business Model Canvas

• Why most start-ups fail … and why some succeed?
• Essentials of the Business Model Canvas (BMC) … how it works!
• Business Model Canvas best practices

Customer

• The difference between a customer and a user
• How to create a customer profile
• Essentials of the Value Proposition Canvas (VPC) … how it works!
• What jobs a customer needs to get done and what their pains and gains are

Value Proposition

• What is a value proposition?
• The difference between features and benefits
• How the ‘value proposition’ side of the canvas works

 

Day 2

Opportunity

• How to interact and reach your customers
• Understanding different types of channels and customer relationships
• Assessing the size of the opportunity and where the focus is?

Revenue Streams

• Different types of revenue streams
• Setting price
• Understanding value

Feasibility

• Understanding what a value chain is
• What makes up costs?
• How to re-imagine your value chains and cost structures

 

Day 3

Business Model Testing

• What you need to test
• What types of testing you can use
• What to do with what you find out

Business Model Canvas Presentations

• Companies present their Business Model Canvas to a panel of experts
• 3-5 minutes to communicate your value proposition, business model and next steps

Speed Mentoring

• Like speed dating but more useful!
• Companies have 1:1 session with each individual mentor and panelist

Wrap-up and finish

 

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