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A programme for innovators in the West of England and South West with an idea for a health-based product or service

29, 30 November, 2, 3 & 6 December 8:30-13:00, online

Deadline – 5 November, 9.00

A programme specifically tailored to healthcare innovators

Understand the NHS as a marketplace

Get feedback from experienced healthcare professionals

A chance to get continuing support to further develop your proposition

About the Workshop

Following on from the success of previous programmes together with the West of England Academic Health Science Network and the South West Academic Health Science Network we are once again providing a comprehensive business support programme to healthcare and life sciences ventures.

This is an immersive and interactive online training course, which will use Strategyzer’s Business Model Canvas as a basis for exploring and developing your business plan. But don’t worry if you’re not familiar with this model, with the West of England AHSN, we’ll take you through it step-by-step. This programme aims to give you a really effective tool to test the validity of your business model and understand and explain the value of your proposition to the NHS and health sector.

Participation in this event is free of charge to delegates and is funded by the West of England AHSN & South West AHSN.

ASHN logos


More about the sessions

Hands-on and experiential, the programme is made up of short bursts of lecture content, exercises and case studies, individual and group work. You’ll be assigned an experienced mentor who will act as your support and sounding board throughout the five days.

The programme will help you to build up a picture of the NHS/UK Health Sector as a marketplace, to enable you to identify the optimum customer base for your business.

It culminates with the opportunity to present your Business Model Canvas to a panel of healthcare experts, who will provide invaluable feedback for you to take your business forward.

Developing personal skills

This is a personal skills development course that aims to enable individuals to take well-formed proposals to business realisation.

You will have the opportunity to learn core skills in entrepreneurship, learn more about the health sector in the UK and develop skills in the areas of:

  • market segmentation and understanding the NHS as a market place
  • understanding the all-important problem/solution fit
  • choosing revenue models
  • understanding an investors view
  • evaluating your proposition
  • hints and tips on how to pitch successfully

Who should apply?

The programme is designed for clinicians, healthcare practitioners, innovators and entrepreneurs with an idea for a health-based product or service, founders of early-stage ventures, more experienced entrepreneurs launching a new health-based product/venture and healthcare practitioners.

Priority will be given to applicants employed in the West of England AHSN & South West AHSN geographical boundaries which covers Bristol, North Somerset, South Gloucestershire, Gloucestershire, Bath, North East Somerset, Swindon and Wiltshire, Somerset, Devon, Cornwall and the Isles of Scilly. Applications from Wessex AHSN geographical boundaries will also be considered.

Please also read:

Candidate Criteria

Frequently Asked Questions

View the agenda


Unsure if this programme is for you?

Find out how previous participants found the Health Innovation Programme. Get a snapshot of the businesses they are developing and what elements of the programme were particularly useful to them.

An amazing opportunity – so grateful. Personally, professionally and as an organisation, we’ve moved forward!

Debs Carter

It really makes you analyse your potential customers, the value your innovation will bring to them and why they might be prepared to pay for it.  The mentors were amazing and will be useful contacts going forward – I found the pitch training particularly valuable. It also makes you think about putting the infrastructure in place to scale your business.

Amy Manning

Truly Excellent. A 4-day MBA. Much needed and much valued.

Mike Griffin

Related Case Studies

West of England and South West Health Innovation Programme

Apply for a place


Your application will be assessed by our team and we will be in contact to let you know the outcome within 10 days. Deadline – 5 November, 9.00 or when the course is full.


If you require any special support to access this event, please contact Andrea Kelly so we can help make necessary arrangements.

West of England and South West Health Innovation Programme Application Form

  • Please complete each of the following sections (250 words each maximum)

We value your privacy and will never pass your details on to third party organisations.

SETsquared is a partnership between

  • University of Bath
  • University of Bristol
  • University of Exeter
  • University of Southampton
  • University of Surrey